Anivartee is a member of SMOI ( Silk Mark Organisation of India). SMOI is a registered society sponsored by the Central Silk Board , Ministry of Textiles, Government of India.

Silk Mark is here to help you to identify pure silk. The silk consumer has long struggled to identify pure silk among numerous other fibers just like the consumer of gold had difficulty recognizing its purity before the introduction of BIS hallmark.

“Silk Mark” a symbol of quality for pure silk. Only Authorised Users who meet Silk Mark’s  quality standards are allowed to use it.

The Silk Mark labels are in the form of paper hangtags and are affixed only on pure silk products by the authorised users of Silk Mark. Each label has a hologram, QR code and a unique number printed on it, scanning the QR code gives the details of Authorised User. 

Objectives of Silk Mark

  • Protect the interests of the consumer.
  • Protect the interest of genuine traders and manufacturers of Silk
  • Generic Promotion of Natural Silk


Silk Care

  • Dry Clean advisable
  • Dry the silk under the shade
  • Light detergent may be used in case of hard water.
  • Use soft water for washing
  • Use Lukewarm water for cleaning by gentle kneading
  • Avoid plastic cover are cardboard box for storage.
  • Use silica gel sachets in storage racks
  • Iron in low or medium heat

 Test of Silk

Genuine silk burns with smell of burnt hair. When you burn the edge of real silk fabric, the flame is invisible and it will stop burning as soon as the flame is removed. The ash produced hence, is black, crispy and brittle. It turns into powder when twisted in fingers.

With the artificial silk, it is quite the opposite. When synthetic silk is burnt, there is a flame and smell of plastic. No ash is produced.